WORDS BY NATALIE YIASSOUMI
The ‘Aminis’ launch next month and make for a perfect match to the brand’s now-famous sparkly Gilda sandals.
Amina Muaddi is not one to stand still. After the breakout success of pretty much every shoe design she has debuted under her eponymous label and her famous tie-in with Rihanna’s Fenty, she is now expanding her offer and testing new categories.
Muaddi is set to release her first bag design in the next two weeks, which comes in the form of a mini structured tote in black, purple and silver hues. The so-called ‘Aminis’ feature crystal-embellished handles, much like the brand’s now-famous Gilda sandals and channel the same glamorous feel the brand has come to be known – and loved – for.
SHOP AMINA MUADDI SIGNATURE STYLE SHOES
The bag will make for a great alternative to the traditional evening clutch and a perfect match to the Gilda sandals, by now a staple in all the wardrobes of the brand’s stylish and highly dedicated tribe of fans.
In usual Muaddi style, the designer took to her own Instagram platform to tease the launch, with a series of shots from the factory where the bags are manufactured, keeping most of the details of exactly when and where the bags are set to drop still under wraps.
This is likely to be one of many new categories Muaddi dips her toes into in the next year, as her brand’s momentum stays strong and her sparkly, feminine universe keeps on growing.
Next up? Jewelry. Following another Instagram sneak peak from earlier this year, it looks like for the upcoming fall 2021 season, earrings – in the same statement shape as the crystal brooches of the label’s ‘Begum’ pumps – will also be part of Muaddi’s offer.
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