People

Follow Friday: @aminamuaddi

16th December 2019

By Natalie YIASSOUMI

Every Friday, we list our favourite
shoe persona to follow.

PHOTO: INSTAGRAM @AMINAMUADDI

All-in-all Muaddi offers the right amount of style inspiration, escapism and visual proof of what life can look like when you go after your dreams.

Amina Muaddi is currently one of the most prominent names in the shoe world: She turned her eponymous footwear brand into one of the hottest names in the market in just over a year and is also the consultant behind the footwear at Alexandre Vauthier and Rihanna’s Fenty.

Part of Muaddi’s success recipe lies in keeping her collections under wraps until they’re ready to drop into stores, so her Instagram account is the best source for sneak peaks. You’ll find her trying a pair of holographic thigh-high boots at her factory, sharing snaps of the myriads of crystal-encrusted ‘Gilda’ sandals in her own closet or teasing her up-and-coming collaborations, which include a Caribbean-inspired capsule for Harrods.

Beyond shoes, Muaddi’s colorful world unravels across her Instagram feed with frequent snaps from the Valentino front row, dreamy beach locations and outfit pictures that can range from a Marine Serre body-hugging bodysuit to a feather mini dress by Milanese label The Attico, which is designed by Muaddi’s equally stylish girlfriends Gilda Ambrosio and Giorgia Tordini.

All-in-all Muaddi offers the right amount of style inspiration, escapism and visual proof of what life can look like when you go after your dreams.

Amina’s brand account, @aminamuaddiofficial is also definitely worth a follow.

PHOTO: INSTAGRAM @AMINAMUADDIOFFICIAL

SHOP AMINA MUADDI SHOES

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