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Follow Friday: @lydzach

29th May 2020

WORDS BY NATALIE YIASSOUMI

The Net-a-Porter footwear buyer is a must-follow for industry insights and plenty of shoe candy.

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PHOTOS: INSTAGRAM @LYDZACH

The world of luxury shoes is like a members’ club of its own and finding fellow shoe lovers to connect with – and share your unexplainable obsession for The Row’s bare sandals – is part of the fun. 

If that rings a bell, Lydia Zacharis should be top of your list, as someone with a real love for the art of shoes, an impressive collection and unrivalled knowledge of the ins-and-outs of the footwear industry. 

Zacharis has been working as a buyer for some of the world’s leading retailers, including Harrods and Net-a-Porter and specializing in the shoe department for over half a decade. She currently holds the position of senior buyer for footwear at Net-a-Porter

In her position, she has been traveling the world sourcing new footwear designers to introduce to Net-a-Porter’s diverse customer base, doing seasonal edits of the collections of some of the biggest luxury brands stocked on the site from Prada, to Gucci and Bottega Veneta, and keeping up to date with all things trendy and current at fashion weeks. 

The best part of the job? Getting to wear different hats and becoming immersed into different worlds and aesthetics, by buying into all kinds of brands for the popular retailer, which stocks as much as 100 footwear labels.

She documents the process on her personal Instagram account – @lydzach – with candid shots from inside brands’ showrooms that give you a peak into what designers have in store for the upcoming season and the best pieces according to Lydia’s very trained eye. This season for instance she’s been spotting Magda Butrym’s square-toe mules, that come with anklet embellishments, and all the sleek, barely-there sandals The Row has to offer. 

Along her buying journey, Lydia has inevitably also amassed an impressive collection of her own, which is filled with understated, classic pieces from the likes of Chanel, The Row and Manolo Blahnik. When in the mood for something a little more fun, she usually turns to Prada and Amina Muaddi – and more often than not you’ll find her pairing the shoes with lingerie-inspired slip dresses or skirts from the up-and-coming label Refine, which is another firm favorite. 

Lydia is also adamant about keeping her shoes in their original boxes – or their “homes” as she calls them – and turning them into homeware decorative boxes sprinkled around her London home. 

You can get a peak on her feed, which also doubles as a charming diary of travel moments, modernist art and lots of co-ordinated fashion moments with friends. 

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