TEXT BY NATALIE YIASSOUMI
Building on its extensive know-how with leather, Stand is now offering a range of statement boots.
Stand Studio is one of the fashion industry’s favorite Scandinavian fashion exports. It first became known for its premium quality and extremely well-priced outerwear, which included everything from the perfect faux fur coat to a shearling bomber jacket and a leather trench.
But now the Swedish label wants to expand its universe and translate its leather know-how to new categories. It started with some leather ready-to-wear and cozy shearling totes last season, but this time around shoes came into play too, making their debut on the label’s fall 2020 catwalk in Copenhagen – an exciting new development for Copenhagen Fashion Week, where the shoe offer is quite limited and brands are mostly focused on contemporary clothing.
Stand’s take on shoes took its cue from the brand’s main ready-to-wear range, meaning it was all about making a statement with color, sexy silhouettes and plenty of animal print.
Inspired by the Eighties, the label’s founder and designer Nellie Kamras brought out shiny mini dresses, long faux fur coats in bold hues and midi leather skirts. She paired them with white pumps and statement knee-high boots featuring red python-effect leather, zebra prints or bold metallics: In other words, it was a maximalist, animal print lover’s dream.
Every shape is echoing the Eighties in a way that can easily be taken from day to night,” said the designer, pointing to the boots, which come in an easy-going, cone-shaped heel.
The brand also kept its price points as competitive as its ready to wear. The boots, which are priced at 399 pounds, have just made their debut on Moda Operandi and will be available to pre-order until Feb. 24.
PRE-ORDER STAND STUDIO BOOTS
Images courtesy of Stand Studio
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